| Brand Short Description | At the storied corner of Great Jones and Broadway, we built Manhattan’s first whiskey distillery since Prohibition. Great Jones Distilling Co. Where New York makes whiskey. |
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| Brand Long Description | Great Jones™ Distilling Co. was born from a desire to embody the best that New York has to offer. From the vibrancy of Manhattan to the freshest produce from upstate, we celebrate New York in all its greatness and grit. The spirit of New York drives everything we do. It’s why we use 100% New York sourced grain in each and every one of our whiskeys — grown, distilled, and aged in the Empire State. It’s what led us to build our home at 686 Broadway in Manhattan, creating the island’s first legal whiskey distillery since Prohibition. And it’s what inspires us to deliver an experience worthy of the best of New York — whether it’s taking a tour of our distillery, sipping our whiskey in a craft cocktail, or bringing home a bottle for yourself. Great Jones Distilling Co. is where New York makes whiskey. |
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| Variant Short Description | Great Jones 10 Year Old Distillery Reserve Bourbon — one of the only 10 year old bourbons made entirely in New York, crafted from 100% NY grain and bottled at 105 proof for a rare, terroir-driven expression. |
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| Variant Long Description | Great Jones 10 Year Old Distillery Reserve Bourbon is a rare and remarkable expression — one of the only 10 year old bourbons made entirely in New York and Great Jones's sole 10Yo offering. Crafted by Head Distiller Celina Perez from 100% New York-grown grain sourced from the legendary Black Dirt Region of the Hudson Valley, this bourbon is cut to proof with water from an ancient aquifer. Aged for a full decade in upstate New York's cooler temperate climate, with its distinct four seasons imparting unrivaled complexity, the liquid leans into refined sweetness and floral nuance. Bottled at 105 proof to balance intensity with the whiskey's inherent sweetness, it delivers orange peel, bergamot, and honeysuckle on the nose, and cocoa nibs, sage, and hyssop on the palate. |
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| Mandatory Legal Language | Great Jones® Bourbon Whiskey. 52.5% Alc./Vol. (105 proof). ©2026 Great Jones Distilling Co., greatjonesdistillingco.com. Please drink responsibly. |
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| Tasting Notes | - Color: Dark Amber
- Aroma: Orange peel, Bergamot, Honeysuckle
- Flavor: Cocoa nibs, Sage, Hyssop
- Finish: Initial heat petering into a long, gentle finish
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| Feature Bullet 1 | One of the only 10 year old bourbons made entirely in New York; Great Jones' only 10YO offering |
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| Feature Bullet 2 | Crafted from 100% New York-grown grain from the legendary Black Dirt Region of the Warwick Valley |
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| Feature Bullet 3 | Aged a full decade in upstate New York's cooler temperate climate for unrivaled complexity |
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| Feature Bullet 4 | Manhattan's first and only whiskey distillery since Prohibition |
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| Feature Bullet 5 | Bottled at 105 proof — crafted by Head Distiller Celina Perez as a celebration of New York terroir |
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| B2B Brand Description | Great Jones Distilling Co. is Manhattan's first legal whiskey distillery since Prohibition, crafting 100% New York-grown grain whiskeys. |
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| B2B Variant Description | One of the only 10 year old bourbons made entirely in New York, Great Jones 10 Year Distillery Reserve Bourbon is an ultra-premium, distillery-exclusive expression that drives destination traffic and elevates any whiskey portfolio. Hand-crafted from 100% NY grain by Head Distiller Celina Perez. |
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| B2C Brand Description | Great Jones Distilling Co. is home to the first and only legal whiskey distillery in Manhattan since Prohibition. Grown, distilled, and aged entirely in the Empire State, Great Jones whiskeys are crafted from 100% New York-sourced grain and cut to proof with pure Hudson Valley-sourced water — a true expression of New York terroir. |
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| B2C Variant Description | A decade in the making, Great Jones 10 Year Old Bourbon is crafted entirely in New York from Black Dirt Region grain and Hudson Valley aquifer water. Orange peel, bergamot, and honeysuckle on the nose give way to cocoa nibs, sage, and hyssop — a rare, nuanced expression of New York terroir. |
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| Brand Statement/Slogan | Where New York Makes Whiskey. |
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| Brand Tasting Note Statement | Complexity imbued from 100% New York-grown grain, distilled and aged in the Empire State with water from the Hudson Valley. |
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| Brand Origin Statement | Manhattan's first and only whiskey distillery since Prohibition. |
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| Brand Award Statement | Great Jones Distilling Co. — Manhattan's first legal whiskey distillery since Prohibition, crafting award-winning New York bourbon and rye. |
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| Keywords | Great Jones, 10 Year, Distillery Reserve, New York Bourbon, 105 proof, aged bourbon, Black Dirt, Hudson Valley, Manhattan distillery, rare whiskey |
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