| Brand Short Description | Gran Coramino® is a one-of-a-kind tequila brand founded by global superstar Kevin Hart and Juan Domingo Beckmann, an 11th generation Tequila maker. Craft, Care and Passion are the values that inspire every aspect of Gran Coramino tequila. For both founders, Gran Coramino is truly a journey of the Hart. |
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| Brand Long Description | Gran Coramino® is a one-of-a-kind tequila brand founded by Kevin Hart, a global superstar well-known for his strong work ethic, and Juan Domingo Beckmann, an 11th generation Tequila maker.
Gran Coramino® offers a set of high-quality, 100% blue agave tequilas crafted at La Rojeña Distillery in Tequila, Jalisco, Mexico (the oldest distillery in Latin America). Gran Coramino owns every step of the tequila-making process -- we plant and harvest the finest blue agaves in the heart of the Tequila Valley at peak maturity before slow-roasting in traditional brick ovens and aging. Craft, Care and Passion are the values that inspire every aspect of Gran Coramino tequila. Gran Coramino® honors dedication and grit – our tequila is proof that Hard Work Tastes Different. |
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| Variant Short Description | Gran Coramino Reposado Cristalino Eagles Limited Edition: As the proud official tequila partner of the Philadelphia Eagles, Gran Coramino is proud to introduce a limited edition Eagles Super Bowl commemorative bottle for a limited time, leveraging our exuisite Cristalino expression. This tequila is 100% agave with vanilla bean, dark berry and light spice flavors and is perfect for tequila-loving Eagles fans everwhere. |
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| Variant Long Description | Gran Coramino Reposado Cristalino Eagles Limited Edition: As the proud official tequila partner of the Philadelphia Eagles, Gran Coramino is proud to introduce a limited edition Eagles Super Bowl commemorative bottle for a limited time, leveraging our exuisite Cristalino expression. From our centuries old distilling process to our handcrafted methods, Gran Coramino™ honors dedication and grit. We plant and harvest the finest blue agaves in the heart of the Tequila Valley, cook them at peak maturity in traditional brick ovens before careful distillation in copper pot stills. Aged in Eastern European oak barrels, the tequila is then finished in California Cabernet wine casks. As a final step, it is meticulously filtered for flawless clarity and unparalleled smoothness, revealing subtle notes of caramel, honey, vanilla and berries. This tequila is 100% agave with vanilla bean, dark berry and light spice flavors and is perfect for tequila-loving Eagles fans everwhere. |
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| Mandatory Legal Language | Gran Coramino® Tequila. 40% Alc./Vol. (80 proof). Trademarks owned by Gran Coramino LLC. ©2026 Gran Coramino, grancoramino.com. Please drink responsibly. |
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| Tasting Notes | - Color: Crystal-clear with platinum hues
- Aroma: Cooked agave, ripened stone fruit and oak
- Flavor: Sweet vanilla, butterscotch, berries and spice
- Finish: Long and balanced
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| Feature Bullet 1 | Gran Coramino is the official luxury tequila partner of the Philadelphia Eagles |
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| Feature Bullet 2 | Gran Coramino tequilas are high-quality, 100% agave tequilas crafted at La Rojeña Distillery in Tequila, Jalisco |
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| Feature Bullet 3 | Aged in Eastern European oak barrels, the tequila is then finished in California Cabernet wine casks |
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| Feature Bullet 4 | As a final step, it is meticulously filtered for flawless clarity and unparalleled smoothness |
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| Feature Bullet 5 | Perfect Serve: Neat or in elevated cocktails like The Legend & The Highballer |
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| B2B Brand Description | Capture New Category Drinkers: 19% of Gran Coramino dollars comes from new-to-tequila buyers |
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| B2B Variant Description | Recruits cognac drinkers at a 1400 index vs the tequila category: 2nd largest in the category |
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| B2C Brand Description | Gran Coramino: high-quality, 100% agave tequilas crafted at La Rojeña Distillery in Tequila, Jalisco |
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| B2C Variant Description | Gran Coramino Cristalino Eagles Limited Edition: 100% agave with vanilla bean, dark berry and light spice flavors |
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| Brand Statement/Slogan | Hard Work Tastes Different |
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| Brand Tasting Note Statement | Ultra-premium 100% agave tequila: hard work tastes different |
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| Brand Origin Statement | Silver accents highlight brand’s quality & timeless luxury |
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| Brand Award Statement | Gran Coramino has earned over 34 tequila awards since its inception in 2022 |
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| Keywords | Kevin Hart, Master, tequila, gran, smooth, cristalino, luxury, premium, quality, Mexico, reposado, agave, 100% agave, oak, spice, vanilla, balance, nutty, cinnamon, butterscotch, aged, distilled, berry, clear, crystal, celebrity, California, coramino, Philadelphia Eagles, LTO, Limited, Eagles, Birds, Football |
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| Insights Bullet 1 | Gran Coramino® Cristalino grew by more than 50% in 2023. |
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| Insights Bullet 1 Source | IWSR |
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| Insights Bullet 2 | Gran Coramino® is already the #6 best-selling Cristalino in the US market. |
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| Insights Bullet 2 Source | Nielsen |
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| Insights Bullet 2 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
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| Insights Bullet 3 | Cristalino sales have more than tripled since 2020. |
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| Insights Bullet 3 Source | IWSR |
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