| Brand Short Description | Created by 11th-generation master Juan Dobel, blending time-honored techniques with bold innovation like Dobel Diamante - the world's first Cristalino. |
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| Brand Long Description | Dobel Tequila is where over 2 centuries of tequila-making heritage meets bold innovation. Founded by 11th-generation tequila master Juan Dobel, every drop is crafted from 100% blue agave grown on a single family-owned estate in the volcanic lowlands of Tequila, Jalisco. Dobel is celebrated for creating the world’s first Cristalino — Dobel Diamante among other firsts. The portfolio includes Diamante, Blanco, Reposado, Añejo, Pavito, and Dobel 50 Cristalino Extra Añejo, each representing the pinnacle of craftsmanship. Whether sipped neat or elevating your cocktails, Dobel Tequila delivers the perfect balance of heritage, artistry, and modern sophistication — an invitation to taste tequila at its finest. |
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| Variant Short Description | Dobel 50® 1968 is an exceptional edition that integrates the best Extra Añejo house vintages, patiently aged in American barrels and finished in Armagnac barrels. This Extra Añejo tequila is a silky smooth liquid, crafted from 100% blue agave sourced from a family-owned, single estate in the volcanic lowlands of Tequila, Mexico. |
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| Variant Long Description | The Maestro Dobel 50® Anniversary Series was created to celebrate the 50th anniversary of our founder, Juan Dobel, by presenting a tequila that enhances what it means to be a Maestro Tequilero with the greatest virtue: that of sharing. Each year, Dobel will produce a limited edition to honor 50th celebrations including birthdays, anniversaries and milestones.
Dobel 50® 1968 is an exceptional edition that integrates the best Extra Añejo house vintages, patiently aged in American barrels and finished in Armagnac barrels. This Extra Añejo tequila is a silky smooth liquid, crafted from 100% blue agave sourced from a family-owned, single estate in the volcanic lowlands of Tequila, Mexico. The artisanal process includes slow-cooking, slow double-distillation and a unique refinement process. This compelling spirit heightens the senses, from its marriage of caramel, honey, agave and dried fruit aroma, to its voluminously rich taste and long finish. |
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| Mandatory Legal Language | Maestro Dobel® Tequila. 40% Alc./Vol. (80 Proof). Trademarks owned by Maestro Tequilero, S.A. de C.V. ©2026 Proximo, maestrodobel.com. Please enjoy responsibly. |
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| Tasting Notes | - Color: Amber, coppery colors and golden reflections, which reveal its time in wood, with green hues on the edge that result from its long maturation process in oak barrels.
- Aroma: Aromas of toasted wood notes stand out followed by notes of caramel, vanilla and walnut from the barrel. Surrounded by aromas of honey and fig thanks to the careful cooking of the agaves in our masonry ovens. The toasting of wood is subtle, leaving notes of dried fruits such as prunes, with hints of chocolate and tobacco, making it structured on the nose.
- Flavor: Smooth and sweet with a slightly bitter yet pleasant aftertaste. Notes of honey and dried fruits such as figs and dates. Its long barrel aging gives it unique characteristics with a balance of elegant toasted wood sensations combined with dried fruit.
- Finish: Long, smooth finale.
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| Feature Bullet 1 | Smooth, sweet with pleasantly bitter aftertaste. Uniquely balanced notes of honey, figs, dates. |
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| Feature Bullet 2 | Perfect Serve: Neat in a tequila flute. |
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| Feature Bullet 3 | Crafted from 100% blue agave sourced on a single estate in the volcanic lowlands of Tequila, Mexico |
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| Feature Bullet 4 | Slow double-distillation in copper pot stills to obtain only the heart of the distillate. |
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| Feature Bullet 5 | A true collector’s item in beautifully luxurious packaging: perfect collectible for gifting |
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| B2B Brand Description | Maestro Dobel has been one of the best-performing tequila brands in the ultra-premium segment |
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| B2B Variant Description | A precise blend of art & science, Maestro Dobel 50 is a luxury Extra Añejo |
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| B2C Brand Description | Maestro Dobel invests in elevated experiences: PGA Tour, Ferrari Challenge N.A., tennis, art fairs |
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| B2C Variant Description | The best Extra Añejo house vintages, patiently aged in American barrels & finished in Armagnac casks |
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| Brand Statement/Slogan | Leading the drive in creating ultra-luxurious expressions |
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| Brand Tasting Note Statement | Innovative brand with range of distinct flavor profiles |
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| Brand Origin Statement | The legacy of 11th generation tequila producer Juan “Dobel” |
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| Brand Award Statement | Masters of the art of tequila-making: many firsts created |
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| Keywords | dobel, maestro, añejo, craft, tequila, aged, 100% agave, agave, Mexico, rare, quality, extra añejo, silky, smooth, gold |
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