| Brand Short Description | Taste Ireland’s most classic whiskey from the world's oldest licensed whiskey distillery |
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| Brand Long Description | Bushmills® Blended and Single Malt whiskeys are steeped in 400-year-old tradition. Bushmills® exclusively triple-distills single malt whiskey before entering a prolific barrel-aging and finishing program in Ireland. Bushmills® offers Original and Black Bush® whiskeys, which are high single malt, blended whiskeys with unique character. Its 100% single malt whiskeys are aged 10, 16, 21 years and older for unmatched aroma, complexity and smoothness. |
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| Variant Short Description | Bushmills® 28-Year-Old Single Malt Cognac Cask is a rare single malt aged 28 years in sherry & bourbon barrels, then joined & finished in cognac casks. |
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| Variant Long Description | Bushmills® 28-Year-Old Single Malt Cognac Cask is the debut release of Bushmills’ new annual series, “The Rare Casks”. Crafted from the finest Irish barley, it is distilled in traditional Irish copper pots before beginning its 28-year maturing journey in hand-selected casks. The triple-distilled spirit is first matured in Oloroso sherry casks and bourbon casks for 11 years, then married and finished for 17 years in cognac casks. Non-chill filtered and bottled at cask strength, this whiskey boasts exceptional depth of flavor – the epitome of Bushmills skill and expertise. |
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| Mandatory Legal Language | Bushmills® Irish Whiskey. 40% Alc./Vol. (80 proof). Trademarks owned by “Old Bushmills” Distillery Company Limited. ©2026 Proximo, Jersey City, NJ. Please drink responsibly. |
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| Tasting Notes | - Color: Golden Honey
- Aroma: Rich, expansive and aromatic, the whiskey first offers fresh notes of citrus oil and almonds, followed by roasted caramel, fresh prunes, and warm baking spices imparted by the cognac cask.
- Flavor: Bursting with flavors of dried apricot, orange marmalade and roasted almonds, the whiskey is exquisitely long.
- Finish: A warming vanilla and cinnamon finale
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| Feature Bullet 1 | Distilled in traditional Irish copper pots before its 28-year aging journey in hand-selected casks |
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| Feature Bullet 2 | The Perfect Serve: Neat or On the Rocks - |
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| Feature Bullet 3 | Bursting with tastes of dried apricot, orange marmalade & roasted almonds; exquisitely long flavor |
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| Feature Bullet 4 | Exclusively triple-distilled single malt whiskey steeped in 400-year-old tradition. |
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| Feature Bullet 5 | Aged 11 years in Oloroso sherry & bourbon casks, then finished for 17 years in cognac casks |
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| B2B Brand Description | Classic Irish Whiskey of unmatched smoothness from the world’s oldest licensed whiskey distillery |
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| B2B Variant Description | Bushmills 28-Year-Old Single Malt Cognac Cask is the debut release of Bushmills’ new annual series |
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| B2C Brand Description | 400-year legacy of crafting exceptionally smooth premium Irish whiskeys of unique character & taste |
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| B2C Variant Description | Non-chill filtered & bottled at cask strength. Exceptional deep flavor: epitome of Bushmills’ skill |
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| Brand Statement/Slogan | Ireland's most classic blended & single malt whiskeys |
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| Brand Tasting Note Statement | Taste Ireland's most classic blended & single malt whiskeys |
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| Brand Origin Statement | 400 years of distilling & aging premium Irish whiskey |
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| Brand Award Statement | Multiple Award-winning: Platinum & Gold medals won |
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| Keywords | Rare, single malt, Irish, whiskey, aged, Bushmills, triple distilled, cask, cognac, bourbon, sherry, rich, exceptional, warm, special, sip, savor, warm, vanilla, cinnamon, 28 year |
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