| Brand Short Description | A bartender-quality Cuervo margarita, made with Jose Cuervo® tequila, pure agave nectar & lime |
|---|
| Brand Long Description | Made with Jose Cuervo® Gold tequila, pure agave nectar and lime, the Cuervo Golden Margarita® is the most authentic premium ready-to-serve margarita. In 2 fresh flavors – Classic lime, and Strawberry.
• Jose Cuervo® created the Margarita in 1938 and it’s now the world’s most popular cocktail. Margaritas continue to be the #1 cocktail on-premise (CGA Spring 2024) and Cuervo® is the #1 Ready-to-serve line (Nielsen L52 end July 2025). |
|---|
| Variant Short Description | Jose Cuervo® Golden Original Margarita is tart key limes & custardy lemon flavor, fading into a mix of tequila & agave |
|---|
| Variant Long Description | Made with Jose Cuervo® Gold tequila, pure agave nectar and lime, the Cuervo Golden Margarita® is authentic, premium, ready-to-serve margarita. Its flavor profile is tart key limes and custardy lemon up front, fading into a mix of tequila and agave. Just chill, pour and serve, or blend with ice! (12.7% ABV – 25.4 proof) • Cuervo Golden Margaritas are premium and convenient for any cocktail occasion. |
|---|
| Mandatory Legal Language | Margarita with Jose Cuervo® Tequila. 12.7% Alc./Vol. (25.4 proof). Trademarks owned by Becle, S.A.B. de C.V. ©2026 Proximo, cuervo.com. Please drink responsibly. |
|---|
| Tasting Notes | - Color: Custardy lime.
- Aroma: Light floral notes of orange blossom, golden tequila and lime zest.
- Flavor: Tart key limes and custardy lemon up front, fading into a mix of tequila and agave
- Finish: Tequila and sweet oranges.
|
|---|
| Feature Bullet 1 | Cuervo Margaritas account for 4 of the 5 top-selling Prepared Cocktails SKUs |
|---|
| Feature Bullet 2 | Quality prepared cocktails for everywhere, anytime. Serve chilled, over ice, or frozen! |
|---|
| Feature Bullet 3 | Flavor: Tart key limes & custardy lemon fading to tequila & agave. Tequila & sweet oranges finish |
|---|
| Feature Bullet 4 | Exclusively made with Cuervo tequila |
|---|
| Feature Bullet 5 | A bartender-quality Cuervo margarita, made with Jose Cuervo® tequila, pure agave nectar & lime |
|---|
| B2B Brand Description | Cuervo has the highest penetration during summer among the RTS brands & is the #1 margarita brand |
|---|
| B2B Variant Description | Cuervo is the #1 RTS brand offering a variety of drink options & flavors |
|---|
| B2C Brand Description | The world’s #1 ready-to-serve margaritas come in many classic, fruity and fun flavors! |
|---|
| B2C Variant Description | Flavor: Tart key limes & custardy lemon fading to tequila & agave. Tequila & sweet oranges finish |
|---|
| Brand Statement/Slogan | Cuervo Golden Margarita: premium ready-to-serve anytime |
|---|
| Brand Tasting Note Statement | Cuervo Golden Margaritas: enjoy bartender-quality anytime |
|---|
| Brand Origin Statement | Convenient bartender-quality margaritas with Cuervo tequila |
|---|
| Brand Award Statement | Cuervo Margaritas lead top-selling Prepared Cocktails SKUs |
|---|
| Keywords | margarita, Mexico, ready, cocktail, agave, lime, summer, spring, party, anytime, tequila, golden, premium, tequila, triple sec, custardy, zest, orange, sweet, original, classic, tart, complex |
|---|
| Insights Bullet 1 | Jose Cuervo Golden Margarita is the #4 Ready To Serve brand. |
|---|
| Insights Bullet 1 Source | Nielsen |
|---|
| Insights Bullet 1 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
|---|
| Insights Bullet 2 | Jose Cuervo GM's core Golden Margarita is the category's #3 brand variant. |
|---|
| Insights Bullet 2 Source | Nielsen |
|---|
| Insights Bullet 2 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
|---|
| Insights Bullet 3 | Jose Cuervo GM Grapefruit Margarita is up by more than 25% vs. YA. |
|---|
| Insights Bullet 3 Source | Nielsen |
|---|
| Insights Bullet 3 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
|---|