| Brand Short Description | Honoring Colorado’s mining pioneers: Mountain whiskeys cut with water from the Rockies |
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| Brand Long Description | TINCUP was made in honor of Colorado’s mining pioneers and the tin cups from which they drank. Inspired by the mountains, TINCUP® is cut with pure Rocky Mountain water and bottled in Denver, Colorado. TINCUP® offers Straight Bourbon (40% ABV – 80 proof), Straight Rye (45% ABV – 90 proof), 6YR Original (42% ABV – 84 proof); TINCUP Fourteener and TINCUP® 10 Bourbon (42% ABV – 84 proof) |
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| Variant Short Description | TINCUP® American Whiskey (a.k.a. "Original") is a marriage of two great American whiskeys: Mid-western
straight bourbon and Colorado single malt. |
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| Variant Long Description | TINCUP® American Whiskey (a.k.a. "Original") is a marriage of two great American whiskeys: Mid-western
straight bourbon and Colorado single malt and aged in #3 charred oak barrels for a minimum of six years. TINCUP® American Whiskey is crafted with Rocky Mountain water and bottled at an elevation of 5,251 feet, yielding a high-quality American whiskey with a clean finish. (42% ABV – 84 proof) |
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| Mandatory Legal Language | TINCUP® American Whiskey. 42% Alc./Vol. (84 proof). ©2026 TINCUP®, tincupwhiskey.com. Please drink TINCUP® American Whiskey responsibly. |
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| Tasting Notes | - Color: Caramel
- Aroma: Vanilla cream, worn leather, pipe tobacco and caramel
- Flavor: Butterscotch, dried orange, allspice, clove, tarragon and peach
- Finish: Butterscotch
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| Feature Bullet 1 | “High rye” bourbon, distilled & aged in Indiana blended with a bit of Colorado single malt whiskey |
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| Feature Bullet 2 | Keep it Simple: Serve in 1-2 ingredient cocktails: Old Fashioned, Hot Toddy, Mule, or with lemonade |
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| Feature Bullet 3 | TINCUP® Mountain whiskey has a flavor of rye spice, cinnamon & caramel & a rye spice, clean finish |
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| Feature Bullet 4 | Whether sipped from the tin cap or a glass, TINCUP whiskey honors the Rockies & its early pioneers |
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| Feature Bullet 5 | True Mountain whiskey, it is cut to proof with pure Rocky Mountain water. |
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| B2B Brand Description | TINCUP American Whiskey: blends two great American whiskeys aged in #3 charred American oak barrels |
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| B2B Variant Description | TINCUP® Mountain whiskey has a flavor of rye spice, cinnamon & caramel & a rye spice, clean finish |
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| B2C Brand Description | TINCUP American whiskey honors both the Rockies of today & the early pioneers, who set up camp here |
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| B2C Variant Description | Flavor: Rye spice, cinnamon, caramel. Clean finish of rye spice |
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| Brand Statement/Slogan | TINCUP honors the Rockies & the pioneers, who paved the way |
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| Brand Tasting Note Statement | High-quality American whiskey with a clean finish |
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| Brand Origin Statement | Saluting American history when rye whiskey won the West |
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| Brand Award Statement | Award-winning: Many Gold medals in spirits competitions |
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| Keywords | American, whiskey, mountain, Colorado, outdoors, rugged, blended, oak, spring, summer, anytime, rye, bourbon, cinnamon, caramel, clean |
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| Insights Bullet 1 | Tincup® Original's retail sales value has jumped 56% over the past 4 years (CAGR: 11.8%). |
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| Insights Bullet 1 Source | IWSR |
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| Insights Bullet 2 | Tincup® Original is one of the top 10 bourbon brands in the $25-$30 tier. |
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| Insights Bullet 2 Source | Nielsen |
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| Insights Bullet 2 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
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| Insights Bullet 3 | American whiskey sales are up by 46% over the past 5 years (CAGR: 7.9%). |
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| Insights Bullet 3 Source | IWSR |
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