| Brand Short Description | Jose Cuervo® Sparkling Cocktails made to enjoy anywhere, anytime. Made with real tequila, just chill, open and cheers with friends! |
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| Brand Long Description | Jose Cuervo® Sparkling Cocktails made with real Jose Cuervo tequila, triple sec, and citrus. Enjoy anywhere, anytime just chill, open and cheers with friends! |
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| Variant Short Description | Enjoy Jose Cuervo® Sparkling Pink Lemonade Margarita anywhere: made with Cuervo tequila, triple sec, raspberry & sweet lemon zest flavors |
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| Variant Long Description | Jose Cuervo® Sparkling Pink Lemonade Margarita is a premium bubbly cocktail expertly crafted from authentic Jose Cuervo tequila, triple sec liqueur and the flavors of ripe raspberries all complemented by the zest of sweet lemon. Chilled or on the rocks. Just open and enjoy! (8% ABV – 16 proof) • Share Cuervo® margaritas— anytime, anywhere. Easy, on-the-go packaging for many occasions with Classic Margarita and other delicious Sparkling flavors in cans. No mixing required. |
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| Mandatory Legal Language | Margarita with Jose Cuervo® Tequila. 6-8% Alc./Vol. (12-16 proof). Trademarks owned by Becle, S.A.B. de C.V. ©2022 Proximo, Jersey City, NJ. Please drink responsibly |
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| Tasting Notes | - Color: A pink blush
- Aroma: Floral lemon on a cotton candy and red berry background
- Flavor: Ripe raspberries, strawberries and oranges up front
- Finish: Sweet lemon peel and tequila
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| Feature Bullet 1 | Cuervo Margaritas account for 4 of the 5 top-selling Prepared Cocktails SKUs |
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| Feature Bullet 2 | Refreshing cocktail in a 355ml (12oz) can: a great way to enjoy a Cuervo margarita on the go! |
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| Feature Bullet 3 | Flavor: Ripe raspberries, strawberries & oranges up front; sweet lemon peel & tequila finish |
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| Feature Bullet 4 | Share Sparkling Pink Lemonade Margarita - made by pioneer prepared cocktails brand Cuervo - anytime, anywhere |
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| Feature Bullet 5 | Quality margaritas with innovative flavor combinations |
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| B2B Brand Description | Cuervo has the highest penetration during summer among the RTS brands & is the #1 margarita brand |
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| B2B Variant Description | Cuervo is the #1 RTS brand offering a variety of drink options & flavors |
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| B2C Brand Description | The world’s #1 ready-to-serve margaritas come in many classic, fruity and fun flavors! |
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| B2C Variant Description | Flavor: Ripe raspberries, strawberries & oranges up front; sweet lemon peel & tequila finish |
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| Brand Statement/Slogan | Cuervo Sparkling Margaritas: enjoy the best conveniently |
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| Brand Tasting Note Statement | World’s #1 ready-to-serve margaritas in vivid, fun flavors |
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| Brand Origin Statement | Classic & fruity margaritas made with Cuervo tequila |
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| Brand Award Statement | Cuervo Margaritas lead top-selling Prepared Cocktails SKUs |
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| Keywords | margarita, tequila, Mexico, ready, cocktail, agave, lime, lemonade, summer, spring, party, sparkling, triple sec, picnic, garden, anywhere, anytime, raspberry, sweet, bold, tangy, berry, citrus, chill, can, refreshing, lemon |
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| Insights Bullet 1 | Jose Cuervo Sparkling is one of the top 20 Ready To Drink brands. |
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| Insights Bullet 1 Source | Nielsen |
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| Insights Bullet 1 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
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| Insights Bullet 2 | Jose Cuervo Sparkling's Strawberry Lime Margarita is up by double-digits vs. YA. |
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| Insights Bullet 2 Source | Nielsen |
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| Insights Bullet 2 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
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| Insights Bullet 3 | Ready To Drinks are hottest spirits category: sales +31% in L52 wks. |
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| Insights Bullet 3 Source | Nielsen |
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| Insights Bullet 3 Citation | Nielsen - XAOC + Liquor Plus + Conv/L52 Wks Thru 6/15/2024 |
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