Denizen Rum Merchants Reserve
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Denizen

Denizen Rum Merchants Reserve

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  • Denizen blends small batch rums to craft a dynamic spirit ideal for those adventurers seeking an elevated cocktail experience without breaking the bank
  • Short Form Brand DescriptionDenizen blends small batch rums to craft a dynamic spirit ideal for those adventurers seeking an elevated cocktail experience without breaking the bank
    ABV (%)43
    Key Selling Point 1Denizen Merchant’s Reserve is an exceptional blend of Plummer style Jamaican pot still rums and Rhum Grande Arome from Martinque in one bottle. Created specifically for the Mai Tai, it does the work of two rums—making the iconic cocktail effortlessly balanced and easy to craft.
    Key Selling Point 2The Rhum Grande Arôme is produced at the Le Galion distillery. The only high-ester molasses distillate produced in Martinique.
    Key Selling Point 3Aged components aged up to 8-Years in ex Bourbon barrels yielding unparalleled smoothness to rival the world’s best sipping rums
    Brand Selling Point/Tasting NotesTASTING NOTES: Full-bodied with bright, fruity caramel flavors balanced by earthy, grassy notes.
  • UPC or EAN?UPC
    UPC898498001049
    SCC Case Code/GTIN10898498001046
    Bottle Volume (ml)750
    Bottle Height (Inches)12.2
    Bottle Length (Inches)2.9
    Bottle Width (Inches)2.9
    Case Height (Inches)12.6
    Case Length (Inches)6.2
    Case Width (Inches)9.1
    Full Pallet Dimensions (HxWxL - inches)57.1 x 39.4 x 47.2
    Full Pallet Weight (lbs)2181.3
    Number of Pallet Layers (Hi)4
    Pallet Case Count per Layer (Ti)30
    Physical Case Count Per Pallet120
    Brand Selling Point/Tasting NotesTASTING NOTES: Full-bodied with bright, fruity caramel flavors balanced by earthy, grassy notes.
    Long Form Brand Story/HistoryDenizen blends small batch rums to craft a dynamic spirit ideal for those adventurers seeking an elevated cocktail experience without breaking the bank. Centuries ago, when merchants sailed home from their Caribbean trade routes, they would blend their aged Caribbean rums and reserve the finest blends to sell throughout Europe as a “Merchant’s Reserve”. Denizen Merchant’s Reserve is named after this time-honored tradition. Denizen Merchant’s Reserve is a blend of small batch Caribbean rums, including Plummer style Jamaican pot still rums and a rare component of Rhum Grande Arôme from Martinique. The aged components are aged up to 8 years in ex-Bourbon barrels, yielding unparalleled smoothness to rival the world’s best sipping rums. Merchant’s Reserve is the first historically accurate blend of rums used in Trader Vic’s Mai Tai to be sold commercially. The Rhum Grande Arôme component is produced at the Le Galion distillery in Martinique. This is the only high-ester molasses-based distillate produced in Martinique. According to rum cocktail historians, Trader Vic Bergeron used this molasses-based blend from Martinique in the 3rd iteration of his 1944 Mai Tai recipe.