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Dubonnet
Dubonnet Rouge
Dubonnet Rouge /19 Pct/750x12
- There are many ways to enjoy this spirit
- Gold and Consumer's Choice Award - SIP 2021
- 38 Proof
- Du Bouchett is a full line of liqueurs and cordials
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Product Name Dubonnet Rouge Unit GTIN UPC 096749401307 Supplier Item Description Dubonnet Rouge /19 Pct/750x12 Brand Name Dubonnet Volume of Unit 750 Long Description Dubonnet Rouge is a sweet, aromatized wine-based aperitif with roots in both medicinal innovation and glamorous French café culture. Crafted from fortified red wine—comprising Ruby Cabernet, Ruby Red, and Muscat of Alexandria grapes—it's blended with a proprietary mix of herbs, spices, blackcurrant, tea essences, and a hint of cinchona bark for a touch of tannic complexity . Awarded a Royal Warrant by Queen Elizabeth II in 2021, it continues to be cherished thanks to its elegant balance of fruity richness and nuanced herbal depth . At 19% ABV in the U.S., it's considerably richer than the French version (14.8%), offering more structure and presence . Dubonnet shines both neat and in iconic cocktails—particularly the Queen’s preferred mix of two parts Dubonnet and one part gin over ice with a lemon twist . Taste There are hints of black currant, the essence of tea varietals and other ingredients that lend this wine a complexity of taste and potent body. Taste, cont. Subtle notes of chocolate, and the soft sweetness of dark raspberries. Feature Bullet There are many ways to enjoy this spirit Feature Bullets 2 Gold and Consumer's Choice Award - SIP 2021 Feature Bullets 3 38 Proof Feature Bullets 4 Du Bouchett is a full line of liqueurs and cordials Brand Story Founded in 1846 by chemist and wine merchant Sir Joseph Dubonnet, Dubonnet Rouge was crafted to improve quinine’s bitter taste—an essential remedy for French Foreign Legionnaires in malaria-prone North Africa . Over time, it evolved from a medicinal tonic to France's favorite aperitif, favored in Paris’s cafés during the Belle Époque and celebrated across Europe . Its legendary advertising—most famously “Dubo, Dubon, Dubonnet”—captured the public’s imagination and has endured as an icon of art-deco poster art . Today, this aromatised fortified wine, made from a blend of Ruby Cabernet, Ruby Red, and Muscat of Alexandria, infused with herbs, spices and cinchona bark, continues to charm a new generation of drinkers—equally at home in vintage cocktails, celebratory toasts, or as a refined aperitif served over ice. Think wisely. Drink wisely. Must be 21+ to enjoy.