| Product Title | Michelob ULTRA ZERO Non-Alcoholic American Lager Beer 12 fl oz Glass Bottle |
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| Product Description - Long | Inspired by the smooth taste of Michelob ULTRA, this superior alcohol-free brew delivers a crisp citrus aroma and a clean finish. With half the calories of leading non-alc competitors, ULTRA Zero makes it easy to enjoy a beverage—without compromise. Whether you’re done carving down the slopes, cooling off after a pickup hockey game, or catching every buzzer-beater at your basketball watch party, Michelob ULTRA Zero is the perfect brew all winter long. Designed for athletes and active individuals who want to enjoy without compromising great taste, Michelob ULTRA Zero is the perfect companion from yoga to post-ride recovery. At just 29 calories, this non-alcoholic brew fits seamlessly into your healthy lifestyle and social gatherings alike-offering refreshment whenever you need it. Stay active, stay social, and stay in the game with Michelob ULTRA Zero, Superior Alcohol-free Brew |
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| Product Description - Short | Introducing Michelob ULTRA Zero. Inspired by the great taste of Michelob ULTRA, Michelob ULTRA Zero offers consumers half the calories of leading non-alc competitors. With only 29 calories, it is an alcohol-free beer that is brewed with 0% alc/vol and smooth taste. Enjoy a Michelob ULTRA Zero, Superior Alcohol-free brew. Available in cans and bottles. |
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| Marketing Bullet 1 | Smooth, light, non-alcoholic beer |
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| Marketing Bullet 2 | Subtle citrus aroma with a refreshingly crisp finish |
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| Marketing Bullet 3 | 0.0% ABV% |
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| Marketing Bullet 4 | 29 calories per serving |
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| Marketing Bullet 5 | Superior alcohol-free brew |
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| Marketing Bullet 6 | Official beer sponsor of the FIFA World Cup 26™ |
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| Bullet 1 - OS | Smooth, light, non-alcoholic beer |
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| Bullet 2 - OS | Subtle citrus aroma with a refreshingly crisp finish |
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| Bullet 3 - OS | 29 calories per serving |
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| Bullet 4 - OS | Superior alcohol-free brew |
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